Ashleigh Moore
Digital Marketing Audits
Invest in a digital marketing audit that carefully reviews key elements of your website, or marketing channels, in a fully bespoke document tailored to your priorities and requirements, annotated with easy-to-understand insights and explanations.
​
This can be a one-off project with recommended priorities for your team to action, or the foundations from which I help you build a wider digital marketing or SEO and brand content strategy.
What Does A Website SEO Audit Involve?
An Initial Website SEO Audit will include, but is not limited to:
-
Top line review of website
-
Benchmarking organic rraffic
-
Benchmarking any other KPIs necessary
-
Top performing categories and/or landing pages
-
On-Page optimisation review
-
Top keyword rankings
-
Biggest opportunities
-
Quick wins
-
Prioritised and actionable timeline
​
What Does An Organic Content Audit Involve?
An Initial Organic Content Audit will include, but is not limited to:
-
Top line review of organic content channels
-
Website content analysis
-
Keyword strategy review
-
Social media profile analysis
-
Social media post review
-
Competitor analysis breakdown
-
Top performing content analysis
-
​Prioritised recommendations
What Does A Backlink Profile Audit Involve?
An Initial Backlink Profile Audit will include, but is not limited to:
-
Top line review of organic and referral channels
-
Backlink profile audit
-
Strengths & opportunities
-
Quick wins
-
Outreach suggestions
-
Content strategy optimisation suggestions
-
PR alignment recommendations